A senior sales and business development professional, an expert in penetrating new markets and acquiring new customers with 25+ year proven track record of sales and business development. Versatile technical understanding and wide general knowledge enable to lead the strategy and tactics of business development and sales in a complex environment. Above all passionate about the technology and people.
Prior to joining Arilou, Adar headed EMEAI sales and business development for Discretix Technologies, a global leader in embedded security for automotive, mobile, and IoT, where he fostered outstanding market penetration and acquired many new customers until it was acquired by ARM. Prior to that, Adar successfully held senior sales and business development positions in various companies including ECI, VocalTec, Actelis and others, covering not only EMEA but also APAC and NA.
Adar holds an M.Sc. and a B.Sc. in Electrical Engineering from Ben-Gurion University in Israel.